To complement our mission, Goodwill has a clear vision for Kentucky as outlined by the new strategic plan, approved in December 2012:
- Expand our leadership position in entrepreneurial endeavors through use of a critical focus.
- Be a “game changer” in employment, job creation, placements, and training.
- Communicate the importance of Goodwill and its programs, values, and culture among target audiences.
- Expand talent retention and succession capacity.
- Recruit, educate, and engage board members in Goodwill’s governance and mission.